LA Muscle use cookies on this website. These cookies are essential for the shopping basket and other features to work and some are used to gather anonymous usage statistics which help us improve your browsing experience. To accept cookies, continue to use the site. For more information please see our cookie information page. Close

We use cookies on our website to enable functionality such as the shopping basket and to collect anonymous usage statistics to help us improve your user experience. This page explains how we do this.

What are cookies?

Cookies are small text files which are placed on your computer or mobile device when you first visit a site or page. The cookie helps us recognise your device the next time you visit or as you move around the site. They are used to remember your unqiue data such as your username and the contents of your shopping basket. A cookie can only be read by the website that sets it.

Most cookies just store general anonymous statistics but some may store sensitive user information such as your password when you login to the site. Any sensitive data is first encrypted before being stored and can only be decrypted by our servers.

What sort of cookies do we use?

1. Essential cookies

These cookies are essential to the operation of our website. Without these, the site cannot remember what products are added to your shopping basket or whether you have successfully logged into your account.

2. Performance cookies

These cookies are used to collect anonymous usage statistics by Google Analytics. They allow us to see how people use our website which helps us to improve the user experience. Examples of data collected are the page being viewed, the web browser being used and how users were referred to our site.

3. Functionality cookies

We use functionality cookies to allow us to remember your preferences. For example, if you click "remember me" when logging in to your account, we will store your encrypted username for your next visit. We also use functionality cookies to help us provide you with product recommendations based on what you view on our website.

Can a user block cookies?

As explained above, cookies are essential to the operation of our website and without them, the site will be severely limited and will not function in the expected way. If you do wish to block cookies, most browsers allow you to change your settings to disallow them. Please refer to your browsers help feature for further information. Please bear in mind that you will not be able to order or use your online account without them!